Serving Education and Training Markets Since 2006

September 23, 2012

RttT District: Awarding Personalization & Track Record

August 13, 2012 – by Tom Vander Ark The Department of Education recently released final guidelines for the Race to the Top district program. Unlike the open-ended i3 program, RttT Districts is focused on personalized learning—an appropriate topic given the introduction of the Common Core, preparation for online assessment, and the shift to digital learning. …

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The Flipped Classroom: The Full Picture for Tinkering and Maker Education

View the original Article. Written by Jackie Gerstein, Ed.D. June 16, 2012 at 3:26 pm If you have been following my blog series on The Flipped Classroom: The Full Picture, you know that I am using this opportunity, given all the press on flipped classroom, to discuss a model of teaching and learning based on …

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Adaptive Learning Platform and Curriculum – Active Client Case Study

Educational technology market development strategy:An innovative adaptive learning company gains a foothold in higher education Abstract A start-up educational technology company needed assistance launching its innovative adaptive learning platform to the higher education market. Despite the attention web-based technologies have received from the education community, the process for selecting and integrating those tools into academic …

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Common Core and K12 Adaptive Curriculum – Active Client Case Study

Coming to America: A growing multinational company navigates the United States K-12 market Abstract An international publisher of educational materials wanted to expand into the United States after reaching saturation in its existing Asian markets. Dramatic differences in educational policy, curriculum standards, and institutional buying processes, however, left the company unsure of how to introduce …

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Business Restructuring & Branding – moodlerooms Case Study

Redefining market position: A learning management system provider re-launches its product portfolio Abstract An LMS service provider wanted help with its market development strategy. After an important merger among its key competitors, the company needed to establish a strong market position in a volatile industry. Through a comprehensive overhaul of the company’s product portfolio and …

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